> ## Documentation Index
> Fetch the complete documentation index at: https://otpedge.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Click to whatsapp ads

\---\ntitle: "Creating Click-to-WhatsApp Ads (CTWA)"\ndescription: "Run Facebook Ads that open directly in WhatsApp."\n---\n\nIn Facebook Ads Manager, select the **Engagement** objective and choose WhatsApp as the conversion location. Select your OTP Edge-connected WABA number. These ads skip landing pages and drive leads directly into your WhatsApp inbox.\n